Rashi Srivastava

- Hired for Growth & Cross-Sell; scope grew to lending at six months and to the Chats and Homepage squads at one year

- Grew monthly fintech transacting users from 3.5% to 8% of monthly active users in one year, through splash screens, homepage recommendations and in-call and in-chat nudges

- Grew chat messages sent per user per day from 18.5 to 23.8 in six months with voice notes, chat themes, transaction cards and personalised celebrations

- Built Botim's Trust & Safety framework from scratch across Chat and Call, cutting spam-caller complaints to support by 65%

- Lifted EasyCash lending utilisation by 68% by integrating Boost rewards into lending

- Cut campaign setup from hours to under 3 minutes with an in-house Segment Builder and in-app campaign engine

- Led the Amplitude rollout across 12 squads so every team can see its user journeys

- Grew Tanya, the photo-to-solution homework engine, to millions of students every month

- Amplified trial subscriptions 5X in three months through iterative A/B tests on the trial-to-paid funnel

- Achieved 90% semester renewal by raising class attendance from 58% to 90%+ for most students

- Reduced onboarding time by 97% and weekly support time by 60% through automation and an in-app chatbot

- Mentored team members across product and business, crafting training programmes for their growth

- Built the Loan Against Investments vertical from scratch

- Drove a 40% surge in acquired leads through weekly A/B-tested campaigns

- Increased loan applications by ~23% by automating the agent payout process

- Built the repayments and collections system, including a collector app and early-warning signals

- Built automated billing for a B2B insurance SaaS used by Fortune 500 companies, cutting manual effort by 60%